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The Old Pump House, 1a Stonecross, St. Albans, Hertfordshire, AL1 4AA England
1-7-1 Kaigan Minato-ku Tokyo 105-7590 Japan
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App Store Optimization


Get more organic downloads

Maximize your app’s potential with our App Store Optimization services. Whether you’re launching a new app or looking to improve your existing presence, our team is equipped to help.

We provide a customized approach to app store optimization, taking into account the unique characteristics of your target market.

Our team understands the nuances of the different app stores, including local preferences for app and design choices. Trust us to help you succeed.


Play Store & App Store

Optimization on the App Store, Play Store, Huawei App Gallery and Chinese app stores like Oppo Software Store, Vivo App Store and others.


Reputation Management

Improve your ratings and reviews on the app stores.

Organic Visibity

Search & Browse Visibility

We’ll help you reach more First Time Downloads with our proprietary Keyword Optimization, as users search or navigate the app stores.


Attribution & Reporting

Solid reporting to quantify the value of our engagement in monetary terms.

metadata optimizations
winning creative

Tailored Engagement


Experience a comprehensive App Store Optimization solution with our full-service offering. From keyword research to competitor analysis and creative creation, we cover all aspects of the ASO process to ensure your success.

At our agency, we prioritize communication and keep you informed every step of the way. Our team will provide you with weekly updates and a comprehensive monthly report outlining our progress and future plans.

Navigate the complexities of international app markets with confidence, thanks to our expert guidance. Our team will provide clear and actionable insights on how to drive organic downloads and where to focus your marketing efforts.

In addition, our advisory services are available to you if you're considering acquisition opportunities or looking for a deeper understanding of your competition in the market. Partner with us for a successful app marketing strategy.

Stay informed about the performance of your app marketing efforts with our detailed reporting capabilities. Our team will gather and analyze data to provide you with insightful recommendations and actionable information.

Whether you need a one-time analysis or ongoing reporting, we're here to support your success in App Marketing.


Data-driven with
passion for creative details

Working in the fields of Data Analytics, Strategy and Growth

Data Analytics

Our mobile marketing journey begins with a deeply rooted passion for data, which informs all our decission making and actions.


We transform data into meaningful strategies that will keep your app ahead of the competition and leveraging all new opportunities arising from mobile environments


Grounded on data and a meaningful strategy, we'll provide sources and actions for growth tailored to your company's budget and app type.

Our Advantage

Why choose

Having presence in the US, UK, Japanese and Spanish market is important for our App Store Optimization agency as it gives us a direct presence in international app market. 
This allows us to stay current on internatinal trends, build strong relationships, hire global talent and provide personalized support to clients. This helps deliver better results and ensures their apps remain competitive.

Our App Store Optimization agency has a unique advantage with experience in international app market - including App Store Optimization in Japan and ASO in the US. We understand language and cultural nuances that impact app success and stay current on trends and optimization strategies. Our local knowledge and proven techniques drive organic downloads and growth for clients, delivering unparalleled results in visibility and content localization.

Our Services

Other areas
of expertise

From our Blog

Our thoughts on App Store Optimization and International App Marketing

Vision Pro
Posted by SaltyPistachio
June 8, 2023

Apple's Vision Pro: A VR App Revolution

Those who had the chance to experience the...

Javier Galan
Posted by Javier Galan
January 11, 2023

Why EU's Ruling on Alternative App Stores is Unlikely to Succeed

The European Union’s recent ruling that Apple must...


Want to know more about us?



The Old Pump House, 1a Stonecross
St. Albans, Hertfordshire, AL1 4AA

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Salty Pistachio is a London and Tokyo-based international team of marketers with diverse backgrounds and talents. We use our unique skills and insights to grow our clients’ companies.