App Store Optimization, Apple Search Ads and Google App Campaigns for teams that want to acquire and retain valuable app customers.
SaltyPistachio helps app businesses improve store discovery, plan paid acquisition and understand what happens after an install. We connect creative, campaign operations and measurement to the commercial objectives agreed with your team.
Our own apps give us a practical setting for exploring store listings, subscription journeys and retention. We bring that product perspective to client work, while choosing the approach around each app and market.
International app markets
Adapt store messaging, creative and acquisition plans to the markets and languages your app serves.
Customer value
Agree the acquisition costs, customer events and reporting windows that guide decisions.
Clear reporting
Understand what changed, what the available data shows and which test comes next.
A defined engagement
Choose a focused review or ongoing support with responsibilities and scope agreed up front.
How to choose an app marketing agency
Questions about scope, evidence, account ownership and working together.
Paid acquisition channels for apps
How to assess channel fit and measurement before commissioning campaigns.
Email
hello@saltypistachio.com
UK headquarters
The Old Pump House, 1a Stonecross
St. Albans, Hertfordshire, AL1 4AA
England
Spain office
Calle Juana de Vega, 12
15003 A Coruña, Galicia
Spain
Our Sleep Sounds project explores App Store Optimization; Baby White Noise connects acquisition with the product-page experience; and our document scanner work explores subscriptions and conversion.
Read our project notes and analysis by Javier Galan to understand our approach. Project descriptions explain the work and learning; they do not promise the same result for another app.